Michael Saylor’s company Strategy continues to add Bitcoin to the Treasury, accumulating huge Bitcoin reserves. This time I bought 4,225 BTC for $472.5 million and total Bitcoin stack of 601,550 BTC. This is a record of a public company.
This will make the strategy the first public company to own over 600,000 BTC. At current prices, the company’s Bitcoin holdings are worth more than $70 billion.
Bitcoin purchases made between July 7th and July 13th were disclosed in a US Securities and Exchange Commission (SEC) filing on Monday, July 14th.
The strategy used revenues from several capital-raising efforts to fund the purchase.
- $330 million from the sale of Class A common stock (MSTR)
- $71.1 million from STRK Preferred Stock
- $55.3 million from STRF Preferred Stock
- $15 million from STRD Preferred Stock
Related: Strategy raises STRD to $1 billion to buy more bitcoin
These are part of the strategy’s broader capital plan, including the “42/42” strategy, which raises $84 billion in equity and convertible debt by 2027.
This is the first time the strategy has bought Bitcoin in two weeks. The company did not purchase in the first week of July. This coincided with the second quarter financial release, showing unrealized profits of $14 billion at the Bitcoin Treasury. I didn’t buy it either in early April.
Saylor hinted at the purchase ahead of the official announcement and posted it on X. “You’re not just Hodol for a few weeks.” A reference to his post from last week, “For a few weeks, you just need to hoddle.” They seem to be his playful codewords for purchasing and holding.
The Bitcoin Journey of Strategy began a few years ago, but has been accelerating in 2025. So far, the company has added over 155,000 BTC. This is an impressive amount.
According to Saylor, the strategy has already earned hundreds of billions of paper profits, as the company’s average acquisition price across all Bitcoin purchases is $71,268 per BTC.
Investors loved it. Strategy’s Stock (MSTR) rose more than 3%, closing at $451 from $434 last week.
Saylor is still as bullish as ever with Bitcoin. When BTC beat $119,000 over the weekend, he reposted a popular quote from a 2021 interview.
“It’s rising forever, Laura.”
He sticks to that script, and is an aggressive purchasing strategy for the guided strategy, despite some investors worrying about the company’s premium on net asset value (NAV).
